October 6, 2026
Why We Start With Head Brands in Every Category
Across 46 categories a tier-one name anchors the range — then options across tiers match different budgets and specifications. Here is how we pick the anchor.

Every one of our 46 categories is anchored by a head brand — a tier-one name with a track record inside China's most demanding projects.
How we pick the anchor
- Proven at developer scale. The brand already serves China's top property developers.
- Depth of range. It covers the specifications a real project needs, not a single hero product.
- Export readiness. Documentation, certification and packaging that survive an international shipment.
From that anchor we build the range — options across tiers, so a project can match different budgets and specifications without leaving the network.
Head brand first. Range behind it. Transparent price throughout.
